Online Bachelor of Business Administration - Marketing
Earn your Bachelor of Business Administration in Marketing degree online with UC Online, offered by the nationally-ranked Carl H. Lindner College of Business. Study at your convenience, from any location, and delve into the dynamic field of marketing. Gain a comprehensive understanding of marketing’s integral role in delivering customer satisfaction through a range of activities. From research to strategic messaging, our program equips you with the skills to deliver products and services effectively. Join us to explore the multifaceted world of marketing and propel your career forward!
The Lindner Advantage
The University of Cincinnati Carl H. Lindner College of Business empowers business problem-solvers to tackle some of the world’s biggest challenges.
From Day One, you’ll immerse yourself in an innovative and experience-based curriculum that includes cross-disciplinary projects, remote work options, and industry certifications.
Flexibility
- 100% online
- No GMAT requirement
- Courses offered in spring, summer and fall semesters
Support from Application to Graduation
At UC, you’ll have a full support team behind you:
Enrollment Services Advisor: Your go-to resource during the application process
Student Success Coordinator: Helping you prepare for classes and stay on track
Access to Resources: Access to university resources that will support you through your program including online learning expectations and resources, health and wellness resources, and academic support
The University of Cincinnati’s Online BBA in Marketing combines cutting-edge research with practical, relevant course content to equip students with the skills they need to succeed as a finance professional. Calculus is a required prerequisite. If you have not taken calculus, please apply to UC’s Online Pre-BBA program. The Pre-BBA program was designed to give students an opportunity to complete any prerequisite coursework required for the Bachelor’s (BBA) program (including Calculus).
- Minimum cumulative GPA of 2.5 in all college-level coursework.
- Transcripts for all schools attended (including College Credit Plus and/or Dual Enrollment).
- If you earned college credit in high school, please request official transcripts from the college or university that awarded the credit.
Please refer to the Lindner College of Business Transfer & Transition Student resource for transfer requirements and additional information.
Fill out the online application.
After submitting your application form, all applicants are required to have official transcripts sent directly to University of Cincinnati in order to be eligible for admissions review.
- First-Year and Transfer Applicants with Fewer Than 24 Completed Semester Hours at a Prior College:
- Order official transcripts from your high school and all prior colleges (if applicable) for delivery directly to University of Cincinnati.
- Transfer Applicants with 24+ Completed Semester Hours at a Prior College:
- Order official transcripts from all prior colleges for delivery directly to University of Cincinnati.
- You are exempt from the High School transcript requirement, this item will be removed from your application checklist once your college documents are received.
Please review the section below for guidance on how to submit your transcripts.
Online transcript request systems are the preferred method to deliver official transcripts electronically. To see if your transcript(s) can be ordered electronically, visit the links below and search for your previous school(s).
- Parchment
- Please select “University of Cincinnati – Main Campus” as the recipient of your transcript.
- National Student Clearinghouse
- Please have your transcript sent directly to admissions@uc.edu.
If you do not see your past school(s) listed on either site, please contact the school(s) directly to determine their ordering process.
If a physical copy must be sent, DO NOT request it be delivered to you. It must be sent directly from your prior school to the following address:
University of Cincinnati
Office of Admissions
PO Box 210091
Cincinnati, Ohio 45221-0091
| Term | Application Deadline | Classes Start |
|---|---|---|
Summer 2026 Fall 2026 |
March 1, 2026 July 1, 2026 |
May 11, 2026 August 24, 2026 |
The University of Cincinnati's online course fees differ depending on the program. On average, students will accrue fewer fees than students attending on-campus classes.
The one fee applied across all UC Online programs is the distance learning fee. Students living outside the state of Ohio must also pay an additional “non-resident” fee to enroll in courses at UC Online. This fee is lower than the out-of-state fee for traditional on-campus programs.
To view tuition information and program costs, visit the Online Program Fees page.
The University of Cincinnati Lindner College of Business has been AACSB Accredited since 1919. Less than one-third of U.S. business school programs and only 15% of business school programs worldwide meet the rigorous standards of AACSB International accreditation. This means you’ll get access to the best faculty, research, and academic programs all online!
Ready to get started?
We offer over 130 degrees from undergraduate to doctoral programs.