Digital Marketing Graduate Certificate

Digital Marketing Graduate Certificate
  • This field is for validation purposes and should be left unchanged.

The Online Graduate Certificate in Digital Marketing at the University of Cincinnati will provide you with the knowledge and skills needed to effectively promote products and services online. This program covers a range of digital marketing topics, including marketing strategy, buyer behavior and consumer insights, and performance metrics and analysis.

Upon completion of the program, you will be equipped with the knowledge and skills needed to launch and manage successful digital marketing campaigns. Graduates may find employment in a variety of settings, including advertising agencies, marketing departments, e-commerce businesses, and consulting firms.

Designed by expert marketers and led by the same award-winning faculty as our on campus graduate programs, our digital marketing certificate will help you expand your opportunities for success in this rapidly evolving field without putting your life on hold.

Plus, all credits taken as part of this certificate may be subsequently applied toward your Master of Science in Marketing, Master of Business Administration, or other specialized master’s degrees at the Lindner College of Business.

What skills and knowledge will I gain from this Online Digital Marketing Graduate certificate program?

In this top-ranked program, you’ll gain:

  • Digital Marketing Strategy—through journey mapping and customer insight research, you will learn what to say to your customers and when to send your messages for optimal effect.
  • Digital Marketing Tools—you will learn how to use leverage engagement channels and tech platforms to reach customers when they are most ready to be receptive to your messages
  • Digital Marketing Analytics—you will learn how to evaluate the success of your digital marketing efforts to implement communication program changes and integrate findings into eCommerce processes and technology platforms.
  • You will learn how a digital marketing strategy fits within the overall marketing strategy of the organization and an integrated marketing program.
university to business partnership review

Tuition Scholarships

UC Online has partnered with hundreds of companies to offer tuition scholarships to employees, spouses and dependents.

Learn More